why book this webinar?
Lively Speaker Lets the Audience Look Through Her Eyes and Explore the Why and How of Future Cognitions
If you want a keynote speaker who has the hang of delivering the latest scientific learnings to an entrepreneurial audience, then book Barbara. She's an entrepreneur with a Ph.D. She knows how to translate difficult concepts into understandable action words. She uses plenty of real-world examples and personal experiences to convey her message:
The future can't be predicted, but it can be shaped
Because our business environments are changing more rapidly than ever, executives need to envision multiple possible futures to let their business survive and thrive.
Focusing on one future is risky business in environments that change rapidly and unpredictably. So, your use multiple futures and innovate your company in the direction of the strategic sweet spot.
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what's the webinar about?
Topic: [ YOUR ] Challenge
Barbara shares juicy, real-world decision-making errors due to faulty or lacking foresight. She also does a quick test or two to let you self-assess your personal and your company's foresight capabilities. Then follow some bewildering data and how to make sense of it, and she tops the keynote off with handy tips for the immediate enhancement of your foresight process and team composition.
She tailors presentations to your audience, for instance, by focusing on your industry or issue. Every booking, she updates the presentation with the most recent insights in decision-making and foresight. Barbara also likes to focus on distinct learnings. For instance, she can point the content to specific processes such as innovation or repositioning, deep dive into the impact of distinct trends such as digitalization or information transparency, or she can use the content to help you envision future scenarios or other foresight and decision-making skills.
Barbara's keynote speech functions as a wake-up call. With the webinar, she supports executives who are transforming their business to withstand the digital revolution. Hers is a story of failure, discovery, and winning. She tells it to demonstrate the speed of change, establish that the future is unpredictable but manageable, and that there is a method to stay abreast. The audience always leaves with plenty of urgency to change.
No blah-blah that you can Google together in a couple of hours, but years of experience mixed with scientific facts. Because that's the content that is sound enough to base your decision-making on.
Audiences rate Barbara 4.5 out of 5 for interaction, content, and presentation design
- "You really made me think and opened up my view" (Zwolle, January 2020)
- "Although the topic is abstract, she made it concrete and actionable" (Breukelen, November 2019)
- "Great presentation, I've enjoyed it immensely, thank you. Are you available for other groups?" (Amsterdam, April 2019)
- "Fun and informal way of presenting" (Alkmaar, February 2019)
- "Good structure and inspiring examples" (Alkmaar, February 2019)
- "Fun and passionate speaker!" (Breukelen, November 2018)
what skills will you develop further?
Live Webinar to Improve Decision-Making
Participating will help you to:
Participating will give you access to:
Tools for Reflection and Learning
what's on the slides?
From Barbara's Foresight Slide Deck:
why is foresight so important?
You Have a Choice: to Lead or to Follow
Barbara strongly believes in the preferred future: the future that we actively shape with every decision we take. Unlike popular futurists who focus on sexy singular technological trends, Barbara anchors her insights in science and data. You can trust her to present a pragmatic view that ignites your decision-making powers. Because she feels that it's more important to help you advance your skills than to impress you with arbitrary futures about you turning into a cyborg. Besides, real-world decision-making is crazier than you think. No need to spice it up!
why book futurist barbara?
All You Need to Know About Futurist Barbara
Barbara is lecturer and speaker at Nyenrode Business University and Delft University of Technology about foresight and decision-making. As a futurist, she trains the management teams of mid sized companies to include foresight into their strategic decisions. Her goal: to help you decide more timely, accurately and actionably. Next to her practice, she is also researching her Ph.D. on managerial cognitions of the future. She expects to defend her thesis in 2019. Her thesis work is already awarded with the EIASM best paper award and published in Elsevier's Futures Journal.
For six years, I have been studying foresight driven decision-making as part of my Ph.D. Thousands of ceos and entrepreneurs have participated in my lectures, workshops and presentations about strategic uncertainty. The many management teams that I've coached have successfully transformed their decision-making process to bring their organization into the future confidently.
She is the former director of Media Plaza, the SME demonstration center for the digital future. In that capacity, she has developed foresight and strategy programs for over 10,000 entrepreneurs annually. She has applied foresight onto the designs of several award winning venues, such as Media Plaza Polar Zone and the Gold Souk (part of the largest special retail venue in Europe). Her foresight work also resulted in the popular human space flight exhibition "Dutch Dimensions", a 1,000 m2 exhibition of cutting-edge innovations of the Dutch space industry.
Find the Motivation and Inspiration to Adapt
If you feel your industry must adapt, but the vision on how and into what is lacking, then this webinar is perfect for your audience. Gone will be the days of inertia. Exciting future opportunities will make it feel like you're starting out again... The world at your feet and anything is possible. You can begin learning and growing and making things happen, only this time with the knowledge you already have.
Who should attend?
Maximal 100 English or Dutch speaking managers, from any size company, in any industry, and in any country
€ 3.750 excluding VAT per webinar. The fee is based on the Futurist Barbara format, includes tuition, Zoom video conferencing, and all digital project materials (fee may change if you want the format to be tailored)
Payment is due before start of the webinar
The webinar is held in the user friendly and collaborative Zoom.us video conferencing app
All participants will receive a Certificate of Participation
The webinar will be held at your convenience, so tell me when you would like to schedule it and how many guests will attend (maximal 100)
No payment required at this time
PS. The Online Management Development Projects was developed over 6 years of Ph.D. research and includes the latest scientific insights from psychology and neurology, and plenty of hacks collected from outperforming CEOs. The masterclass leads to successful improvements of your decision-making process by reducing decision-making biases and mistakes made under uncertainty.
The 100 seat webinar is € 3.750 excluding VAT.